Convergence of Social Media, Mobile, Analytics, & Cloud [SMAC] is one of the hottest trends these days. It is a major business agenda forcing organizations to rethink their strategies and increase technology investments in this direction. Combining Mobile and Analytics, let’s see how Mobile Analytics can help strategize our testing approach!
Recognize that the data is important, but understand what it means. While raw data is important, it’s the organization and utilization of the data – the analytics – that really drives the push for mobile app companies to continuously strive for application optimization. A lean comprehensive overview of all of the aspects of your app in a quick and efficient manner helps you strategize the Testing solution.